Broke Bikes is a Belgium based bicycle concept specialized in custom made fixed gear bicycles. Three young Campines, driven by a dream to bring back fun and color into the world of cycling, succeeded in launching the fixie trend on the Belgian market by organizing an online competition directing over 500 000 unique visitors to their website.
At the virtual workshop you can apply paint to the frame, mount different rims and choose between three different handlebar types. Allowing you to easily configure your bike in a million different ways to match your personality.
“At Broke Bikes™ we believe that a bike should reflect our uniqueness as human beings. All created equal but everyone has his or her own personal touch.”
Next to fixed gear bikes, Broke Bikes has recently launched the Broke Five. The same beautiful minimalistic design combined with absurd quality, with just one major difference: five gears offer ultimate ease of use.
Broke Bikes has the goal to build an all-round bicycle brand. This is where Nightingale steps in: outlining an elaborate brand strategy reinforcing Broke Bikes' position within the market, both national and international.