A Silvian Heach woman is known for her good taste and enjoys quality products, combined with a strong passion for attention to detail. Bold characterisation that is reflected in the store fit-outs, as well as in the ADV images with their strong evocative power.
The great attention to detail in terms of communication and the fashion on offer are the expression of the constant desire to stay close to the needs of the female target, to help them identify with the brand and make shopping time a truly gratifying experience.
To create brand awareness and introduce the brand to the Belgian market, Nightingale transformed the castle of Hof ter Linden into a glamorous scenery where you could discover the brand's newest collections. Ballrooms, masks, secret spaces and exquisite were set in an ambiance of 90's opulence.