Back in 1968, founders Susie and Doug Tompkins probably would've never imagined that the collection they were selling from the back of their Volkswagen would one day build an empire. 40 years later, ESPRIT has become a global household name, creating empowering and inspiring collections for women, men and children with the commitment to 'Make Them Feel Good' in order 'To Look Good'.
The brand has become somewhat of a phenomenon in retail, with the Brussels Mint store being their 761st flagship store to see the light of day. The store was launched together with Nightingale, who handled the event organisation, as well as communications with the press, influencer collaborations and on social media.
By working together with our vast network of clients and partners, we managed to cater to over 350 guests on just the opening night. After the night came to an end, the conversation continued online, where the event reached over 251K people on social media, making it a night to remember.