New Belgian sports brand RectoVerso this spring introduces their first, innovative sports collection simultaneously with the launch of their website. The 100% Belgian sports brand, created by Camille Liebaert in collaboration with Liebaert Textiles, draws inspiration from the duality in every woman.
Collection One is an explosive cocktail: a mix between technical, daring sportswear and a more luxurious Athens wear. Basics such as T-shirts, sports bras and leggings are lifted to a higher level by the use of technical fabrics. Designed and produced in Deinze, with the lookbook and campaign shot in the exotic, mysterious Marrakech, RectoVerso shows that - despite their Belgian roots - they want to make an international impression.
Nightingale handles the brand's media relations, campaign productions, as well as the design for their upcoming pop-up store and social media content. Furthermore, you may find the collection online from March 19th. Get familiar with the brand via www.rectoversosports.be, and find an introduction to the three collections below.