Mublo

European (family)businesses are at the heart of Mublo’s concept. By establishing collaborations with European companies, like independent furniture designers or small-scale producers, Mublo hopes to counterbalance the dominant furniture import from Asia. This new company, however, doesn’t only create items in collaboration with other creators; it also offers consumers ‘100% Mublo’-items that are designed and manufactured in-house. In the end, Mublo’s goal is to create an entire interior and lifestyle universe consisting of stools and sofas, beds and side tables, pillows and towels and even lighting objects. All objects are aesthetically pleasing, made from high-end materials, sustainable and made-to-order.

In addition to graphics, Nightingale also created a fitting color scheme. We went for a mix of earthy colors, a formal green and elegant shades of red and pink. This tasteful color palette radiates a modern yet timeless feel, just like Mublo’s designs. Speaking of the designs: Nightingale was in charge of art direction during the photoshoot of the campaign images. Frederik Vercruysse, a renowned Belgian photographer working in the fields of architecture, interior & design and fashion, took the pictures.